Monday, May 26, 2008

End of Term Three! Ah!

The third term ended on 20th May 2008! What a relief! I managed to submit all projects and submissions on time. Our OM project went off very well, much better then we expected. Anupam could gather relevant data at the last moment and when we analysed that using quantitative techniques, we found some amazing results. The entire APDRP program where in crores have been pumped in last 5 years in the name of increasing efficiency and productivity at the distribution level in our chosen circle i.e Nagpur Urban circle was sham! There was no correlation between money pumped in and the numbers of efficiency that were provided to those that matter. APDRP is said to be last resort adopted by the Govt Of India in helping state electricity boards improve efficiency and drastically down on power loss. But what we saw as the result of our study, even the last resort is going to nuts! I cannot generalise this for all circles across India but the trends here will be visible elsewhere as well, after all Maharashtra Electricity Board is said to be one of the better managed and one of the most progressive boards in the country.

Our other project was on marketing. We tried to study the competitive landscape of hatch back cars in India, with special reference to Hyundai's "i 10". As part of the project we also did a customer survey , trying to understand the customer's perception when it comes to buying a car for himself in India.This project was not upto our expectations because we could not articulate the objective of the project with clarity at the inception level. Anyways, we did it well so that we may land up a good grade in this project. Some of the highlights of the survey we did was, in India people tend to give more importance to the cost of maintenance, after sales service and surprisingly parking space ! The first two were obvious but parking space has become one of the important criteria was a little bit suprising, not because it was unexpected but because it came very high when it came to customer's priorities.
The next issue of i CANvas is also out. This time around the magazine has come out exceedingly well! Thanks to all the hardwork done by our editor Chandan. The highlights of this issue is the number of industry leaders who have chosen i CANvas as medium to express their thoughts. The distribution has already started and I am pretty sure, we will get rave reviews as before for this issue as well! Three cheers for all those who made this possible, including the entire class of EPGP 2009!

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